Whatnot agency · Outsourced live-commerce team

Full-Service Whatnot Management for Brands

We build and operate your Whatnot sales channel from end to end — hosting, livestream operations, inventory preparation, moderation, fulfillment, customer support, analytics, and growth.

What we handle

Your entire Whatnot operation, run by one team.

LiveLaunch is an operating company, not a consultancy. Our people run the shows, pack the orders, and answer the buyers.

Account setup & onboarding

We set up or take over your Whatnot seller account, configure shipping, and get the channel ready to sell.

Livestream hosting

Trained on-camera hosts who know how to present product, hold a room, and close sales in real time.

Show strategy & scheduling

A consistent streaming calendar, show formats, titles, and run-of-show planned around your inventory.

Product & inventory preparation

Receiving, counting, labeling, and staging product so every show runs cleanly.

Moderation & live operations

Real-time chat moderation and production support that protects your brand during every stream.

Order fulfillment

Every order picked, packed, and shipped promptly at the pace a live channel demands.

Customer service

Buyer questions, returns, damaged items, and chargebacks handled end to end.

Analytics & optimization

Show-by-show reporting on GMV, AOV, conversion, and sell-through with clear next steps.

Whatnot growth strategy

Scheduling, inventory mix, pricing, and host coaching adjusted continuously to grow the channel.

Built for serious sellers

For companies that want Whatnot to be a real revenue channel.

Occasional livestreams rarely move the needle. LiveLaunch is designed for businesses that want a consistent, measured Whatnot channel with dedicated hosts, a steady show schedule, and fulfillment that keeps up with demand.

  • Consumer brands
  • Retailers
  • Wholesalers
  • Liquidation companies
  • Inventory-heavy businesses
  • Established e-commerce sellers

How it works

From strategy call to a live, selling channel.

  1. 01

    Strategy

    We evaluate your products, margins, inventory, pricing, and goals.

  2. 02

    Launch

    We build the account, show format, studio workflow, inventory system, and operating process.

  3. 03

    Operate

    Our team handles hosting, livestream management, fulfillment, customer support, and day-to-day execution.

  4. 04

    Scale

    We track GMV, AOV, conversion, sell-through, and show performance to continuously improve the channel.

Get a Custom ProposalNo commitment — we'll review your catalog and goals.

Why brands use LiveLaunch

Building an internal live-commerce department is hard.

Successful Whatnot selling is an operation, not a side project. It takes people who can sell on camera, a schedule buyers can rely on, and a back office that ships every order quickly. Most marketplace teams aren't set up for that.

LiveLaunch acts as your outsourced Whatnot department. We bring the hosts, studio, moderation, fulfillment, and customer service, and we manage the channel against the numbers that matter — GMV, AOV, and sell-through — so you can scale live sales without building a new team. Learn more about our Whatnot growth strategy.

What a channel requires

  • Trained hosts
  • Consistent streaming schedules
  • Inventory organization
  • Fast fulfillment
  • Customer support
  • Show planning
  • Performance tracking

FAQ

Whatnot management questions.

What does a Whatnot agency do?

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A Whatnot agency runs some or all of a live-selling channel on Whatnot for a business. LiveLaunch operates the full channel: account setup, hosts, show planning, moderation, inventory prep, fulfillment, customer service, and performance reporting.

Can a company manage my Whatnot account for me?

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Yes. LiveLaunch manages Whatnot accounts for brands and sellers. The channel runs under your own account, so sale proceeds pay out directly to you and you keep ownership of your inventory.

Can LiveLaunch provide Whatnot hosts?

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Yes. We provide trained on-camera hosts who run shows from our studio, supported by live moderation and production.

Does LiveLaunch handle Whatnot fulfillment?

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Yes. We pick, pack, and ship every order from every show, and handle customer service and chargebacks. Anything that doesn't sell ships back to you.

How often should brands livestream on Whatnot?

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Consistency matters more than raw volume. Most brands benefit from a predictable weekly schedule that their inventory can sustain. We recommend a cadence during the strategy phase based on your catalog and goals.

Is Whatnot good for established brands?

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It can be a strong additional channel, especially for products that demo well live and for brands with US-based inventory they control. It runs alongside Amazon, Walmart, and TikTok Shop rather than replacing them.

Can LiveLaunch help launch a new Whatnot seller account?

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Yes. We help new sellers set up and onboard, then build the show format, studio workflow, and operating process to get live quickly.

How much does Whatnot management cost?

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Pricing depends on livestream volume, staffing, inventory, fulfillment requirements, and the level of management required. We don't publish fixed packages — contact us and we'll scope a custom proposal.

Let's talk about your Whatnot channel.

Tell us about your products and goals, and we'll outline what a managed channel would look like.

Get a Custom Proposal